The modern booking engine

The Chair
is Waiting.

The centralized booking engine for the modern service industry. No accounts. No clunk. Just your next appointment — backed by an AI that works while you sleep.

Forge & Fade Studio
Book a service
Choose your service
The Signature Cut
45 min · Haircut + style
$45
Cut & Beard
65 min · Full treatment
$65
The Fade
35 min · Skin or mid
$35
Scroll
Zero Account Friction ·AI Voice Receptionist ·0% Transaction Fees ·Smart Slot Filling ·Apple Pay & Google Pay ·Headless Widget ·24/7 Inbound Line ·Exportable Data ·
Zero Account Friction ·AI Voice Receptionist ·0% Transaction Fees ·Smart Slot Filling ·Apple Pay & Google Pay ·Headless Widget ·24/7 Inbound Line ·Exportable Data ·
The Problem

The old way is costing you.

Every independent shop faces the same three killers. HotSeat was built to eliminate all of them.

-- The old way

Stop making 80 calls a day.

Let our AI Voice Agent confirm your morning schedule while you sleep. Outbound calls at 8 AM, handles yes/no, offers rebooking on cancellations — all before your first client sits down.

Smart Receptionist
-- The old way

Zero account friction.

Clients don't want another password. Verify with a text code and book in under 30 seconds. Apple Pay and Google Pay mean payment is one tap — no card numbers, no checkout walls.

OTP Checkout
-- The old way

Smart Slotting.

Those 15-minute dead gaps between appointments cost the average shop $400/month. HotSeat's scheduling engine fills gaps intelligently, maximising chair utilisation across your whole team.

Gap Elimination
Feature Spotlight

Your 24/7 AI Receptionist.

Powered by Vapi and n8n — an AI that answers your phone, confirms appointments, handles rebooking, and follows up. All without you lifting a finger.

Outbound confirmation calls at 8:00 AM — your whole day's schedule confirmed before the first client arrives.
Inbound booking for after-hours callers — clients call, the AI checks availability and locks in the appointment.
Instant SMS follow-ups for cancellations — the slot is freed and the next available client is notified automatically.
Live Demo
HotSeat rescheduling a 10 AM fade
0:00 / 0:47
AI DEMO
HotSeat
Hi, this is HotSeat calling on behalf of Forge & Fade Studio to confirm your 10 AM appointment today with Marcus.
Client
Hey, actually I'm running late — can we push it to 11?
HotSeat
Of course! I'm checking Marcus's availability now... He has a slot at 11:15 AM open. Want me to move you there?
Client
Perfect, yes please.
HotSeat
Done! You're confirmed for 11:15 AM with Marcus. You'll get a text with the updated details. See you then!
Feature Spotlight

Your Brand. Our Engine.

One line of code. That's it. The full HotSeat booking experience — your design language, your domain, your customers. Drop it into any Squarespace, Wix, Webflow, or custom site.

<script src="hotseat.io/widget.js"
  data-shop="forge-and-fade"></script>
Matches any website's colour scheme
Mobile-native — zero additional work
Apple Pay & Google Pay built in
Loads in under 200ms
No iframes — renders natively
squarespace.com/forgebarber
Forge & Fade Co.
Forge & Fade
Book a service
Signature Cut$45
Cut & Beard$65
wix.com/nailedit-studio
Nailed It Studio
Nailed It Studio
Book a service
Gel Manicure$55
Full Set$85
68%
Fewer No-Shows
41h
Labour Saved / Month
30s
Average Booking Time
0%
Transaction Fees

Projected estimates based on industry benchmarks

Get Started

Set up your shop
in under 2 minutes.

No credit card required. No commitment. Tell us about your business and your booking page goes live immediately.

Live in under 5 minutes -- Your booking page is ready as soon as you finish setup.
No transaction fees, ever -- One flat monthly rate. Every dollar your clients pay is yours.
Unlimited staff and services -- No per-seat pricing. Scale your team without scaling your bill.
Pricing

One Price. Unlimited Growth.

No per-transaction cuts. No staff seat limits. No surprise charges. Just one flat rate and a platform that scales with your shop.

Studio Plan
Everything you need to run a modern shop.
$
XX
/ month
+ Small one-time onboarding fee. Cancel anytime.
keep every dollar your clients pay0% Transaction Fees —
Unlimited staff & services — no seat pricing
AI Voice Agent (Vapi) — outbound + inbound receptionist
Headless booking widget for your existing website
Automated SMS reminders & Google Review requests
Apple Pay, Google Pay & OTP checkout
Exportable customer data — always yours, no lock-in
Provider dashboard with analytics & staff management
Start Free -- Set Up Your ShopContact Us First
First 3 months free for founding shops. Limited spots.
FAQ

Good questions.

No. Clients verify with a one-time SMS code and book in under 30 seconds. No passwords, no email confirmations, no account walls. Just their phone number and they're done.
Every morning at 8 AM, our Vapi-powered voice agent calls each client with an appointment that day. It handles yes/no confirmations, offers alternative slots for cancellations, and logs everything to your dashboard. You wake up to a fully confirmed schedule — no calls made by you or your staff.
Yes — that's exactly what the headless widget is built for. One script tag is all it takes. The widget adopts your site's typography and colour palette, so it feels like it was built specifically for your brand. Works on Squarespace, Wix, Webflow, WordPress, and custom-built sites.
Zero percent to HotSeat. You pay the flat monthly fee and that's it. Standard Stripe processing fees apply (2.9% + 30¢ per transaction) as they do with every payment processor — but HotSeat takes nothing on top of that.
It's yours. Always. You can export your full customer database — names, phone numbers, booking history — as a CSV at any time. No lock-in, no data hostage. We believe your client relationships belong to you.
For most shops, under 30 minutes. You'll add your services, upload your staff profiles, set your hours, and share your booking link. If you're embedding the widget on an existing site, that's one copy-paste. Our onboarding team walks you through everything.
You'll create your HotSeat account and we'll set up your organization with the details you provide. You'll be taken straight to your dashboard where you can add services, staff, and operating hours. Your booking page goes live as soon as you're ready -- no waiting, no approval process.

The chair is
ready for you.

Join the founding cohort. First 3 months free. Limited to 20 shops.